Want your restaurant’s Instagram to stand out from all the others?
Follow these easy tips & tricks to make your feed shine!
- Get That Angle
The key to a great shot is getting the right angle. Try a variety of angles, & different vantage points to see which one suits your dish best. Always keep it interesting.
- Light Is Key
The right lighting will either make or break your shot. Natural lighting is always best, but have fun playing with lighting until you get a shot you like. Avoid random shadows which can be distracting & unprofessional.
- Tell A Story
A photo is worth a thousand words & photography is all about telling a story. Play with the set up of the shot (i.e. how do you fill the frame, what’s around the plate or table setting, what are the ingredients in the dish?
- Background Check
The subject should be the main focus not the background. Select something that complements the tones & colors of your food, and matches the style of your product/brand.
- Get Creative
Think outside of the box & keep your followers interested. Play with locations, close-ups, & even video!
- Add Ons
Take your feed to the next level with other photo applications to collage, create memes, double exposures etc. The ap store is your oyster!
- Engage Followers
The best way to build your brand is to engage your customer. Encourage followers to snap food pics & tag your account. Create photo competitions, hashtags, & share behind the scenes content. It will make your customers feel extra special, increase followers & most importantly it’s FREE advertising for you.
As always, check out Restaurantsupply.com for all your restaurant needs.
