Most of us have been there, we get into our normal daily routine and out of no where we get an inquiry about catering. For some these calls come easy but, for others we freeze at the idea of putting together an event and become nervous that we might fail.
Here’s the thing, catering is not scary and has the capability of brining in untraditional revenue to your venue. Just as you would every other day, caterers prepare, deliver and arrange delicious food for special events or occasions. Events that will eventually allow for you to market your venue as being versatile and there to make the customer exceedingly happy.
Catering various events, functions and venus not only give you the opportunity to increase your bottom line but, they serve as a place to promote your food, service and hospitality to a variety of clients who may not have been likely to walk into your facility. This improves internal marketing and increases the worth of your the business.
When out doing events you are able to showcase your best work, have photographers capture detailed story lines and capture the essence of your business. You have the ability to share photographs of the occasion and blog about the type of food required, the planning the logistics and the location itself. It allows you to become interactive with your clients and outline how you were able to plan a wonderful event and meet/exceed your guests expectations while showing the true splendor of the event.
Use catered events as a way show the different season in our area by using locally sourced foods when they are available. Brining the best food to your events and adhering to the seasons make your guests feel that all details are being considered and they will love having different elements and details that you place on their events. Remember no detail is ever too small.
So the next time you worry about that catering phone call or the email asking if you are able to service a wedding JUMP at the opportunity! Stay positive and focus on what you have for years, great service, great food and making your clients happy.
